Taboola (Nasdaq: TBLA) today announced a new two-year deal with MediaNews Group. The agreement also officially extends Taboola’s multi-year partnership with Tribune Publishing to 10 years. Tribune Publishing was purchased by MediaNews Group’s majority owner, Alden Global Capital, in 2021.
Under the agreement, MediaNews Group will incorporate Taboola Feed, a seamlessly integrated feed that provides readers with personalized content for a more engaging experience. Tribune Publishing has previously leveraged Taboola Feed across its network of sites including the Chicago Tribune, the Baltimore Sun, the Orlando Sentinel, Virginia’s Daily Press and more.
